San Francisco! A beautiful multicultural metropolis located between the Pacific Ocean and the ever-changing bay of the same name. In many ways “The City” as many of us affectionately refer to it, could be considered the gateway to the California wine country. These days a 25 minute drive from SFO in almost any direction will land you on the door step of a plethora of places that will proudly serve you anything from a small sample to a full glass of the life-blood that has given rise to a truly global industry. While wine has permeated all four corners of the globe and is now produced in all 50 of the United States, few people realize that up until 107 years ago, San Francisco was among the major hubs of wine production in California and the US. You see, starting with the gold rush of 1849 and the proliferation of grapes being planted in northern California by many of the immigrant gold seekers, California enjoyed a quick growth in wine production. However, in order to stay close to points of distribution, which in those days was still mainly by ship and rail, wineries were mostly located in the city of San Francisco, as it was a major port and hub for trains and ships.
Fast forward to 1906; San Francisco and the surrounding Bay Area was rocked by a 7.7 magnitude earthquake. Among the destruction were many of the wine making facilities located closer to the bay. During the recovery process and encouraged by growing technology for transportation, many winery owners decided to build or rebuild closer to where grapes were grown in the surrounding valleys, joining others, like our founder Alfred Tubbs and Chateau Montelena, who had smartly made this decision in the first place.
Today, the Bay Area wine industry has come full circle and once again wine is being made closer to and in the city-by-the-bay. Beginning 5 years ago, Chateau Montelena became part of this growing trend when we opened our first San Francisco tasting counter at Press Club in September of 2008. After much success there, we relocated our tasting room to the historic Westin St. Francis hotel in Union Square and opened full time 2 years ago. By partnering our two historic brands, we continue the growing trend of bringing wines out of the valleys and back to the people in San Francisco.
Often times we’ve heard from people about how limited their time is when visiting the city, and despite being only 60 miles away, Napa Valley often is just out of reach. For us specifically, we recognize that being at the very top of the valley makes it difficult for some people to make it to see us, even when already in Napa.
So we took a page from history and have brought our wines to where the people are! We offer the same tasting room experience as if you were visiting the winery with the convenience of being able to stay in San Francisco. We offer a tasting flight, bottle purchases, the ability to have your wine selections shipped home for you and a variety of winery souvenirs. We’re open from 1:00 pm to 8:00 pm Wednesday through Saturday and our tasting room is staffed with a knowledgeable winery representative who is happy to take you through our flight and offer a variety of insight into the world of wine and Chateau Montelena’s place in it.
We also love to see our wine club members who might be visiting San Francisco as well as any of you who live in or around the city. All of your member benefits apply in our San Francisco tasting room just as they would up at the winery itself. If you’re not yet a member, come by either tasting room to find out all of the benefits our Cellar Master club has to offer.
The next time you find yourself in San Francisco and are craving a sip of something from Montelena, please stop by and see us. We’re located just off of the lobby in the Westin St. Francis Hotel: 335 Powell St. San Francisco, 94102.